Live Here Love Here is a campaign to help keep Northern Ireland Beautiful. There are several strands to the campaign this particular strand was created with the social media character Barry the Blender who sets out to expose and get even with the harder to convince types who despite our best efforts continue to offend. This straight talking approach was aimed at those using social media whereas the TV commercials and outdoor campaigns are aimed more at encouraging community involvement.
Live Here Love Here
Barry the Blender decides it's time to give those litterers a taste of their own medicine. This social media campaign pulls no punches and through the power of humour noms to help get the point across that littering is a mugs game.